“MASLOW'S HIERARCHY OF NEEDS”.

 – By MaddaliSwetha

Maslow's hierarchy of needs is a theory in psychology proposed by Abraham Maslow. Maslow’s Hierarchy of Needs (often represented as a pyramid with five levels of needs) is a motivational theory in psychology that argues that while people aim to meet basic needs, they seek to meet successively higher needs in the form of a pyramid.

The hierarchy of needs five-stage model includes:

1. Physiological Needs: The needs that are taken as the starting point for motivation theory are the so-called physiological needs. These needs relate to the survival and maintenance of human life. These needs include such things as food, clothing, shelter, air, water and other necessaries of life.

2. Safety and Security: After satisfying the physiological needs, people want the assurance of maintaining of maintaining a given economic level such as insurance plans, pension plan are security needs.  

3. Social Needs: Man is social being. He is therefore; Interested in conversation, sociability, exchange of feelings, and etc.Non-satisfaction of this level of needs may affect the mental health of the individual. 

MASLOW'S HIERARCHY OF NEEDS DIAGRAM

4. Self-Esteem: Deals with the need to feel good about oneself and getting recognition from others. A lack of these needs will result in an inferiority complex and helplessness. Self-Esteem Need or Self –Ego is concerned with self – respect, self – confidence.

5. Self-Actualization: Becoming the best one can be. Here the need is to maximize ones potential.

Thus, after his other needs are fulfilled, a man has the desire for desire for personal achievement. He wants to do personal achievement. He wants to do something which is challenging and since this challenge gives him enough dash and initiate to work, it is beneficial to him in particular and to the society in general. The sense of achievement gives him psychological satisfaction.

SOME OF THE IMPORTANT POINTS OF THIS THEORY:

1. It provides an important explanation for the changing motivations of works overtime.

2. It is said that the theory offers some useful ideas for helping managers think about motivating their employees.

sources:

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MASLOW'S HIERARCHY OF NEEDS DIAGRAM